Northwestern State University president James T. “Jimmy” Genovese was full of enthusiasm Tuesday night in a “Demons on the Road” visit to Cenla that drew about 100 prospective students, their parents, and alumni to a gathering at Tunk’s Cypress Inn.

In the middle of his second year leading the university, Genovese provided the audience a broad overview of many progressive initiatives ongoing and developing at Northwestern.

He also touted the value of NSU’s Cenla Campus located in England Airpark in Alexandria. Genovese said NSU’s Alexandria Campus is where educational opportunity meets regional impact. It offers top-tier degree programs, flexible scheduling, and a blend of in-person, online, and hybrid learning. Designed for busy students, the campus supports careers in nursing, business, social work, and more. With strong ties to healthcare, manufacturing, and STEM industries, the campus prepares students for today’s workforce.

“Northwestern will serve the needs of every prospective student here tonight, to give them the foundation in whatever field of study they desire to have a happy and successful future,” he said. “Our students have excellent educational outcomes and along the path, they have fun and life-changing experiences.”

Among those attending was state Rep. Jason DeWitt (R-Alexandria), who shared with the audience the value of his experience attending Northwestern on the Natchitoches campus before his graduation.

Genovese and staff members encouraged prospective students to use the NSULA.edu website to connect with university admissions and recruiting staff, and said ample scholarship aid is always available to defray tuition costs at Northwestern.

“It’s a great education that is affordable and accessible. Northwestern is an excellent regional institution,” he said.